Book Promotion Ideas for Libraries
Alternatively, you can gift each member a copy of your ebook version. This will yield the same benefits, as long as the launch team member redeems the gifted ebook within 24 hours of you sending it https://ippwatch.info/. In addition, you’ll also receive your royalties on these gifted copies.
She’s sharing 11 powerful ways to market children’s books. And – good news – if you don’t write children’s books, you can take these principles and strategies and apply them to your own genre – and make them work for you.
There are many sites that allow you to post about your book promotions. Some require you to submit the promotional dates up to two weeks in advance, while others allow listings with less than 24 hours’ notice.
Be organized. Keep track of who left a review. On average, only about 30% of your launch team is going to actually read and review your book. So follow up is key to getting as many reviews as possible.
Book Promotion Ideas for Libraries
Publishers understand the psychological impact of a good book cover. They spend a ton of money and research to pick the most engaging cover. We can use that to our advantage when we promote collection items.
One of the book-related pages already built into Pagewheel for you to customize quickly is an event page that collects your RSVPs, allows you to give them a freebie (if you want), assembles their contact details and even sends them a reminder email.
Hi, I’m Kelly! I’m a marketer and book coach with a passion for empowering professional women and entrepreneurs to share their stories and grow their brands. I originally created this blog to help authors navigate the world of social media for book promotion. Today, it’s a resource hub for nonfiction authors and business professionals looking to make a meaningful impact through their books.
Authors often find themselves in unfamiliar territory when it comes to book promotion. Let’s be honest—most of us started writing because we love to tell stories, not because we wanted to master marketing strategies. Yet, getting your book into the hands of eager readers takes more than beautiful prose; it requires smart, strategic promotion.
For instance, if you are running your library’s drive-thru window and a patron comes to pick up their hold on a memoir by a rock star, you can encourage them to log onto your library’s website to listen to that musician’s streaming music.
Book Launch Promotion Ideas
For your Amazon categories — which are labels like “Domestic Thriller” and “Adventure Travel” — you’ll want to strike a balance between popular categories and categories that aren’t too competitive. This will give you the best possible chance of becoming a #1 Best Seller in your category, which is a huge advantage for marketing.
All this networking is bound to lead to some impressive connections. Make the most of them by asking for testimonials from fellow authors and experts to use in your marketing materials. Again, this is extra-important for nonfiction authors, for whom credibility is everything; an endorsement from a well-known figure in your field is a golden ticket to book sales.
HARO stands for Help A Reporter Out and is a free service to help journalists find the right stories to cover. As a writer, you want as much hype as you can get, so you may want to alert these journalists to your upcoming book is one of your book launch ideas. They may report on it and help in your book launch!
And just as you’re making the effort with readers and reviewers, don’t forget about your fellow authors. Cultivate a strong network to promote you and your book by engaging with other authors on social media, supporting them with positive feedback and anything else they might need, and potentially even cross-promoting with them.
For your Amazon categories — which are labels like “Domestic Thriller” and “Adventure Travel” — you’ll want to strike a balance between popular categories and categories that aren’t too competitive. This will give you the best possible chance of becoming a #1 Best Seller in your category, which is a huge advantage for marketing.
All this networking is bound to lead to some impressive connections. Make the most of them by asking for testimonials from fellow authors and experts to use in your marketing materials. Again, this is extra-important for nonfiction authors, for whom credibility is everything; an endorsement from a well-known figure in your field is a golden ticket to book sales.
Instagram Book Promotion Ideas
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Instagram Stories are temporary photos or videos that users can share with their followers, which disappear after 24 hours. There are various features that Stories offers that you can utilize to engage with your followers. For example, you might include a question box, where you pose a question to your followers. You might also include a poll, which can inform you more about your audience’s interests or buying habits.
On Instagram, you can post pictures or multiple slides of pictures (carousel). When you set your account to public, both users who follow you and ones who don’t can see your photos. In your posts, aim to either (A) directly promote your book or author brand or (B) allow your readers to get to know you more. Here’s more information regarding each motivation:
The most important thing to remember with Instagram (and any other social media platform you use for promotion) is to be authentic and focus on connecting with the felt need of your audience. Always aim to provide content that your target audience will find valuable. Unlike some other more text-based social media platforms, Instagram is image/video-based. Try to keep your profile visually pleasing and cohesive to your brand. Taking the extra time to create or find the right eye-catching images will be worth your efforts.
To boost an Instagram post means to promote it with paid advertising, increasing its reach and visibility to a wider audience beyond your existing followers. You might try spending $15 to boost a post and see what comes of it. One effective strategy is boosting a post that contains a lead magnet, which can increase the number of subscribers to your author email list. Note that boosting posts isn’t a mandatory strategy to increase followers and engagement, but it can be a helpful promotional tool if you have a marketing budget.